- Drowning video – What was the significance of the car?
- Drowning video – Why did you shoot a second version of Drowning for the Backstreet Boys, and how did you come up with the concept?
- If – If you could be a Backstreet Boy which one would you be and why?
Drowning video – What was the significance of the car?
No significance whatsoever. They wanted something ‘beautifully shot’ and quick. I found the location and thought a cool car would be a neat prop. That was the coolest car I could find. It’s a special edition 1957 Caddy with original alloy roof and suicide doors and apparently quite rare.
Drowning video – Why did you shoot a second version of Drowning for the Backstreet Boys, and how did you come up with the concept?
The powers that be did not like the original version of “Drowning” which was shot by someone else. My brief was: “shoot some performance with beautiful photography and don’t make it expensive or blue or grey or wet!” To get the gig I re-wrote that sentence into a seven line paragraph and that was the concept – probably the shortest one I have ever written.
From one perspective re-shoots are easy because you have a perfect example of what they don’t want – all you have to do is do the opposite – however it’s also unsettling because, whatever my feelings about the other version, I feel somehow that I’m betraying the work of the previous director. But I’ve had people reject my videos in the past and re-shoot them, and I like working with BSB, so I just got over myself and got on with the gig…
If – If you could be a Backstreet Boy which one would you be and why?
After playing with the Stiff All Stars and the Transatlantic Rhythm Kings being a member of any other band would just be an anti-climax.